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Jan 5, 2026

Day 27 Preview: Reading The Ripples

Chapter Preview Of The Soon-To-Be Published 30-Day Startup Manual

The Founder's Guide to Building Distribution Engines That Scale

Zero-budget distribution that actually converts

Jan 9, 2026

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8 min read

Day 28 Chapter Preview: From Flash to Framework

Chapter Preview Of The Soon-To-Be Published 30-Day Startup Manual

Jan 12, 2026

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5 min read

AI Infrastructure Patterns: A Technical Implementation Guide

How modern operations teams are implementing AI as a core system layer

Jan 16, 2026

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10 min read

Day 29 Preview: How The Big Kids Grow

Chapter Preview Of The Soon-To-Be Published 30-Day Startup Manual

Jan 19, 2026

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7 min read

The Legal Basics Every Founder Must Know Before They Need a Lawyer

Sep 7, 2026

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7 min read

The Legal Basics Every Founder Must Know Before They Need a Lawyer

Legal problems do not arrive with a warning. They arrive with a bill — and a problem that was entirely preventable.

Sanju G Prakash
Sanju G Prakash
Marketing Is Not What You Say About Your Product. It Is What Your Customers Say to Each Other.

Sep 4, 2026

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6 min read

Marketing Is Not What You Say About Your Product. It Is What Your Customers Say to Each Other.

The founders who figure out marketing early build companies. The ones who don't build products nobody hears about.

Sanju G Prakash
Sanju G Prakash
Equity: The Most Important Conversation Founders Never Have Early Enough

Aug 31, 2026

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7 min read

Equity: The Most Important Conversation Founders Never Have Early Enough

Equity decisions made in the first week of a startup can take down the company in year three. Here is how to get them right.

Sanju G Prakash
Sanju G Prakash
Before You Build Anything, Know How Long You Can Afford to Build It

Aug 28, 2026

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6 min read

Before You Build Anything, Know How Long You Can Afford to Build It

Most founders run out of money before they run out of ideas. Here is how to make sure you are not one of them.

Sanju G Prakash
Sanju G Prakash
How to Find the Right Business Idea Before You Waste a Year on the Wrong One

Aug 24, 2026

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6 min read

How to Find the Right Business Idea Before You Waste a Year on the Wrong One

The right business is not the most exciting idea in the room. It is the one you are uniquely positioned to win.

Sanju G Prakash
Sanju G Prakash
The Invisible Force That Decides Whether Customers Choose You or Your Competitor

Aug 21, 2026

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5 min read

The Invisible Force That Decides Whether Customers Choose You or Your Competitor

Your product could be exactly what someone needs. If they can't immediately tell — they'll buy from someone else.

Sanju G Prakash
Sanju G Prakash
The Fundraising Trap: Why Raising Money Is Not the Same as Building a Company

Aug 17, 2026

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6 min read

The Fundraising Trap: Why Raising Money Is Not the Same as Building a Company

Raising money feels like winning. It isn't. It's the moment the clock starts.

Sanju G Prakash
Sanju G Prakash
The Best Product Rarely Wins. The One More People Hear About Does

Aug 14, 2026

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5 min read

The Best Product Rarely Wins. The One More People Hear About Does

You can build something extraordinary and still fail. Distribution is why.

Sanju G Prakash
Sanju G Prakash
Your First Hire Will Either Make Your Culture or Break It

Aug 10, 2026

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5 min read

Your First Hire Will Either Make Your Culture or Break It

You can fix a bad product. You cannot easily fix a bad culture. And culture is set in the first five hires.

Sanju G Prakash
Sanju G Prakash
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Startup Strategist by stratup.ai

Startup Strategist by stratup.ai

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