News

Current events regarding Ai, Startups and general business

Startup Ideas

Obsessing Over Competitors Is a Trap. Here Is What to Think About Instead

Apr 27, 2026

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6 min read

Obsessing Over Competitors Is a Trap. Here Is What to Think About Instead

How the Best Founders Read the Competitive Landscape Without Being Paralysed by It

Sanju G Prakash

Startup Ideas

The Co-Founder Relationship Is the Most Important Contract You Will Ever Sign—and Almost Nobody Reads It Carefully

Apr 20, 2026

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6 min read

The Co-Founder Relationship Is the Most Important Contract You Will Ever Sign—and Almost Nobody Reads It Carefully

Co-founder disputes are among the top three causes of early-stage startup failure. The frameworks that prevent them are simple. Almost no one uses them before the problems start

Sanju G Prakash

Startup Ideas

Raising Capital Is Not Progress. Knowing the Difference Is What Separates Good Founders from Great Ones

Apr 17, 2026

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6 min read

Raising Capital Is Not Progress. Knowing the Difference Is What Separates Good Founders from Great Ones

In a market this flush with capital, the discipline to raise wisely matters more than the ability to raise at all

Sanju G Prakash

Startup Ideas

The Metric You Inflate Today Is the Credibility You Lose Forever

Apr 10, 2026

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12 min read

The Metric You Inflate Today Is the Credibility You Lose Forever

This week an a16z-backed founder admitted to fabricating ARR. The damage was instant and total. Here's why honest numbers compound just like dishonest ones do

Sanju G Prakash

Startup Ideas

Apr 6, 2026

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11 min read

The Conversation You're Skipping Is the One That Determines Everything

$297B raised in a single quarter. The discipline that separates the companies that survive it is quieter than any of those numbers.

Sanju G Prakash

Startup Ideas

The Founder Who Can't Tell the Story Can't Close the Round, the Hire, or the Customer

Mar 30, 2026

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10 min read

The Founder Who Can't Tell the Story Can't Close the Round, the Hire, or the Customer

190 companies just pitched at YC Demo Day. The ones who raised weren't just the best products.

Sanju G Prakash

Startup Ideas

The Art of the Pivot: What Separates a Smart Course Correction from a Capitulation

Mar 27, 2026

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10 min read

The Art of the Pivot: What Separates a Smart Course Correction from a Capitulation

Granola started as a personal app. It's now a $1.5B enterprise platform. The pivot wasn't luck — it was discipline.

Sanju G Prakash

Startup Ideas

The Distribution Problem Most Founders Ignore Until It's Too Late

Mar 23, 2026

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11 min read

The Distribution Problem Most Founders Ignore Until It's Too Late

Cursor has 1M daily users. OpenAI just bought a Python tools startup. Both moves are about the same thing.

Sanju G Prakash

Startup Ideas

Your First Five Hires Will Make or Break the Company

Mar 20, 2026

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12 min read

Your First Five Hires Will Make or Break the Company

The first team sets the culture, the bar, and the ceiling. Here's how to get it right.

Sanju G Prakash

Startup Ideas

The PMF Illusion: Why Early Traction Lies to Founders More Than It Helps Them

Mar 16, 2026

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13 min read

The PMF Illusion: Why Early Traction Lies to Founders More Than It Helps Them

Early users love it. Investors are interested. Growth is up. And yet something isn't right — here's how to tell the difference.

Sanju G Prakash

Startup Ideas

The Co-Founder Question Nobody Answers Honestly Until It's Too Late

Mar 13, 2026

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11 min read

The Co-Founder Question Nobody Answers Honestly Until It's Too Late

Most startup post-mortems cite co-founder conflict as a top reason for failure.

Sanju G Prakash

Startup Ideas

The Per-Seat Model Is Breaking. Here's What Founders Should Actually Do About It

Mar 2, 2026

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10 min read

The Per-Seat Model Is Breaking. Here's What Founders Should Actually Do About It

$1 trillion wiped off SaaS valuations in early 2026. The threat is real — but so is the opening it creates.

Sanju G Prakash

Startup Ideas

The End of Single-Vendor AI: What Meta's AMD Bet Means for Founders Building on Compute

Feb 27, 2026

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9 min read

The End of Single-Vendor AI: What Meta's AMD Bet Means for Founders Building on Compute

When the world's largest AI spender deliberately spreads its chips, the abstraction layer becomes the most valuable place to build.

Sanju G Prakash

Startup Ideas

Kill Your Darlings: The Founder's Guide to Ruthless Roadmap Prioritization

Feb 23, 2026

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11 min read

Kill Your Darlings: The Founder's Guide to Ruthless Roadmap Prioritization

Here's how deliberate constraints can unlock your clearest path to growth.

Sanju G Prakash

News

Platform & Ecosystem Strategy: The Game Every Founder Must Play

Feb 20, 2026

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9 min read

Platform & Ecosystem Strategy: The Game Every Founder Must Play

When the platform you rely on changes its rules overnight, your business model shouldn't collapse with it — here's how to think smarter about where you build.

Sanju G Prakash

Startup Ideas

Revenue as a Truth Serum: Pricing Your Way to Product-Market Fit

Feb 13, 2026

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9 min read

Revenue as a Truth Serum: Pricing Your Way to Product-Market Fit

The counterintuitive case for charging when your product still sucks

Sanju G Prakash

Scaling

The Growth Strategy Tax: What Your Virality Obsession Is Actually Costing

Feb 9, 2026

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9 min read

The Growth Strategy Tax: What Your Virality Obsession Is Actually Costing

The counterintuitive math behind killing 90% of your growth ideas

Sanju G Prakash

News

Asymmetric Warfare: The Startup's Guide to Competing Against Industry Giants

Feb 2, 2026

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8 min read

Asymmetric Warfare: The Startup's Guide to Competing Against Industry Giants

The battle-tested tactics for building competitive advantage when you're outgunned, outspent, and outsized by established players.

Sanju G Prakash

News

Jan 30, 2026

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9 min read

The 3 Startup Myths Burning Your Runway

Contrarian lessons from founders who ditched the playbook

Sanju G Prakash

Startup Ideas

The Founder's Guide to Building Distribution Engines That Scale

Jan 9, 2026

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8 min read

The Founder's Guide to Building Distribution Engines That Scale

Zero-budget distribution that actually converts

Sanju G Prakash

Startup Ideas

Why APIs Are Becoming the Front Door: Integration-Led Adoption

Jan 2, 2026

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10 min read

Why APIs Are Becoming the Front Door: Integration-Led Adoption

How developers are reshaping B2B software adoption

Sanju G Prakash

News

How to Make 12 Months of Runway Last Like 18

Dec 12, 2025

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11 min read

How to Make 12 Months of Runway Last Like 18

The strategic playbook for stretching startup capital without raising more money

Sanju G Prakash

Startup Ideas

Dec 5, 2025

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11 min read

Charge Like You Matter

Why B2B Founders Must Stop Pricing for Approval And Start Pricing for Impact

Sanju G Prakash

Startup Ideas

Temporal Advantage: Timing Product Cycles Against Macro and Cultural Shifts

Nov 28, 2025

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11 min read

Temporal Advantage: Timing Product Cycles Against Macro and Cultural Shifts

Why the Most Successful Products Win Before They Even Launch

Sanju G Prakash

Startup Ideas

Why First-Order Founders Burn Out—and Second-Order Ones Don’t

Oct 30, 2025

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9 min read

Why First-Order Founders Burn Out—and Second-Order Ones Don’t

Building For Consequences, Not Intentions

News

Obsessing Over Competitors Is a Trap. Here Is What to Think About Instead

The Co-Founder Relationship Is the Most Important Contract You Will Ever Sign—and Almost Nobody Reads It Carefully

Raising Capital Is Not Progress. Knowing the Difference Is What Separates Good Founders from Great Ones

The Metric You Inflate Today Is the Credibility You Lose Forever

The Conversation You're Skipping Is the One That Determines Everything

The Founder Who Can't Tell the Story Can't Close the Round, the Hire, or the Customer

The Art of the Pivot: What Separates a Smart Course Correction from a Capitulation

The Distribution Problem Most Founders Ignore Until It's Too Late

Your First Five Hires Will Make or Break the Company

The PMF Illusion: Why Early Traction Lies to Founders More Than It Helps Them

The Co-Founder Question Nobody Answers Honestly Until It's Too Late

The Per-Seat Model Is Breaking. Here's What Founders Should Actually Do About It

The End of Single-Vendor AI: What Meta's AMD Bet Means for Founders Building on Compute

Kill Your Darlings: The Founder's Guide to Ruthless Roadmap Prioritization

Platform & Ecosystem Strategy: The Game Every Founder Must Play

Revenue as a Truth Serum: Pricing Your Way to Product-Market Fit

The Growth Strategy Tax: What Your Virality Obsession Is Actually Costing

Asymmetric Warfare: The Startup's Guide to Competing Against Industry Giants

The 3 Startup Myths Burning Your Runway

The Founder's Guide to Building Distribution Engines That Scale

Why APIs Are Becoming the Front Door: Integration-Led Adoption

How to Make 12 Months of Runway Last Like 18

Charge Like You Matter

Temporal Advantage: Timing Product Cycles Against Macro and Cultural Shifts

Why First-Order Founders Burn Out—and Second-Order Ones Don’t

Startup Strategist by stratup.ai

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